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Increasing Engagement In Writing Through Choice of Genre: Implementing Effective Craft and Process Studies / A Virtual Mini-Workshop

Presented by Matt Glover

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Date and Time

A 90-minute virtual mini-workshop from 6:00pm to 7:30pm Eastern Time (ET).

  • Monday, November 15, 2021

Please note that this virtual mini-workshop is scheduled for Eastern Time (ET). If you are in a different time zone, please plan your schedule accordingly.


Choice, in any area of learning, increases energy and engagement. Teachers often grapple with choice of topic, but less frequently consider choice of genre. Yet, choice of genre significantly impacts engagement, especially for reluctant writers. In this mini-workshop, we will make the case for including some opportunities for students to choose their genre each year. We will also troubleshoot common challenges of craft and process studies, including:

  • Establishing a clear vision for learning for the unit
  • Finding possible units
  • Pulling stacks of texts
  • Developing strategies for conferring with children when they have choice

The session will provide teachers with the skills needed to implement a craft study or a process study at any point during the year.

Learning Objectives

  • Make the case for including some writing workshop units of study that allow for choice of genre each year
  • Examine different types of units: Genre Studies, Craft Studies, and Process Studies in grades K-2
  • Consider a wide range of possible Craft and Process Studies in the primary grades
  • Design a Craft Study and a Process Study
  • Troubleshoot common challenges of Craft and Process Studies

About the Presenter

Matt Glover has been a teacher, principal, author, and consultant for over thirty years. His most recent book is Craft and Process Studies: Units That Provide Writers with Choice of Genre. He is the coauthor, with Kathy Collins, of I Am Reading; the author of Engaging Young Writers; coauthor, with Mary Alice Berry, of Projecting Possibilities for Writers; and coauthor, with Katie Wood Ray, of Already Ready, a video-enhanced e-book that combines video and text to examine conferring with young writers. Along with Ellin Oliver Keene, Matt is the coeditor of The Teacher You Want to Be: Essays About Children, Learning, and Teaching. A nationally-known literacy consultant, Matt frequently speaks on topics related to nurturing writers, early reading, and supporting children's intellectual development.

Who Should Participate

Classroom teachers, parents, caregivers, and homeschoolers of grades K-6, literacy coaches, reading and language arts specialists, curriculum coordinators, and administrators.

Special 2021 Tuition Fee

The cost of this virtual mini-workshop is $40.00 per person. Tuition also includes access to the recorded workshop for 60 days.


Registrants will receive multiple emails from Heinemann, including enrollment confirmation, which also serves as your tuition receipt and contains some basic instructions. If you have not received your confirmation email within 48 hours of your registration, please contact us at or 800-541-2086, ext. 1151. Approximately two days prior to the event date you will receive an email with the PD event's Zoom link and log-in instructions.

We highly recommend you test your computer readiness by clicking on this link.

If your computer needs any software upgrades, Zoom will walk you through the updates.

Note: We encourage group participation; however, we require that each person be registered and provide a unique email address.

Registration Form

Our Registration Form is now standardized to be used for any Heinemann PD Services open-enrollment event. Download our new PD Event Registration Form here.

Upcoming Dates & Locations

11/15/2021 - 6:00-7:30pm ET, Online

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Availability: Available When: 11/15/2021 Where:
Virtual Workshop

6:00-7:30pm ET, Online

2020-21 Heinemann PD Catalog-Journal
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